Responsible AI
We design AI agents to deliver value with control, traceability and respect for people's data.
Transparency
We indicate when a person is interacting with an AI assistant and label audiovisual content generated or assisted by AI where applicable.
Human oversight
Relevant actions are configured with limited permissions and human validation according to the use case and the agreement with each client.
Privacy and security
We define purpose, access, providers, retention and security measures for each deployment. The processing of customer data is governed contractually and, where applicable, through a data processing agreement.
Traceability and improvement
We prioritise logging, results review and continuous improvement so that every solution can be supervised and adjusted responsibly.